Among the highlights of the program is the “run from single -sized singles” challenge, a light and fun clash that promises to move corridors and social networks.
On the one hand, names like Jesus Luz, Jonatas Sulzbach, Matheus Queiroz and Flávio Nakagima defend the single team. On the other, Artur Picoli, Carol Sertório, Cauê Fantin, Ivy Moraes and João Hadad enter the team of the married team.
The final score will be announced on the brand’s social media, but those who visit Betnacional’s booth to pick up their kits on June 18th will already come out ahead: personalized socks will be given out to everyone who completes a quick registration. But hurry—supply is limited, and early birds run better!
On the day of the race, those who cross the finish line will feel the energy of a real organized crowd. Betnacional has summoned the green and yellow movement to turn each arrival into an unforgettable moment.
And to eternalize the achievement, the traditional photo on the arrival portico will be guaranteed for those using the exclusive sock of the brand. Those who do not have the accessory can also participate - just make a quick registration with the photographer team to ensure the click on the podium.
The coverage of the event also promises: sports journalist Renata Heilborn (@reheilborn), who is part of the Betnacional Creators team, will be circulating through the arena to record behind the scenes, exciting stories, tights, tears and hugs - all with the brand's light and spontaneous way.
Created by Brazilians and with a 100% national soul, Betnacional shows once again that it knows how to mix sport, entertainment and culture in a unique way.
"Being in the Rio Marathon is more than sponsoring a race: it is to encourage a sport that is in the routine of Brazilians with lightness, fun and responsibility. The race is overcoming, but it is also a connection, and that we understand,” says João Studart, CEO of Betnacional.
Service
23rd Rio Marathon - Proof 10k | Betnacional
Aterro do Flamengo - Marina da Glória
June 20, 2025, from 7am
www.maratonadorio.com.br/10k-2025
Betnacional
Betnacional, a sports betting platform that is part of Flutter Brazil, is authorized to operate in the country with fixed quota bets since January 2025, according to Ordinance SPA/MF No. 2.092/24.
Reinforcing the position of being “Bet of Brazilians”, the brand has invested strongly in the valorization of national culture.
It sponsors some of the largest events and programs in the country, such as Big Brother Brasil 2025, Rio Open, Lollapalooza, the Lauana Prado Root tour and the traditional Salvador Carnival, among others.
Betnacional also has heavy ambassadors, such as star Vini Jr., singer Thiaguinho and iconic journalist Galvão Bueno.
Its presence is remarkable in sports, with strong visibility in stadiums and advertising insertions in various championships.
In addition, she is an official sponsor of 2025 football on Rede Globo and Master sponsor at Sport Club do Recife.
Source: GMB
